If you’ve been a network marketer longer than 5 minutes, I’m sure
the following’s been pounded into you brain:
“People are not duplicatable… systems are.” And more than likely, so
has something like this: “Look at the things you do and ask
yourself: ‘is this duplicatable’, can everyone on my team follow
the system I’m using?”
99% of networkers accept these statements as indisputable truths.
They’re repeated tens of thousands of times in blogs, forums, etc.
But that doesn’t make them true.
In fact, the 1% who don’t blindly subscribe & apply such cliches
often out earn the 99% who do.
Crazy but true.
What happens is people become SO CONCERNED about being
duplicatable, they become highly inflexible in their approach.
As a result, they struggle, and often never crack $3000 a month
… let alone $10,000/mo or more!
So… the next time someone hits you with a cliche regarding
duplication, remember this:
It’s OK to do and try things that aren’t 100% duplicatable.
And while you’re at it, also remember this: NO one system is
ever going to be right for everybody on your team.
You could have the perfect internet driven system and there
will still be people who can’t (or won’t) use it.
You can have the perfect system for conducting meetings, and
your downline who lives and works in NYC and rides the subway
to and from work day after day may have trouble building with it.
Don’t be afraid to do what works for you.
Example: say you’re really good with SEO marketing and generating
prospects online, and are using a system to attract serious prospects
that’s not duplicatable.
Are you doomed to failure because no one will ever be able
to duplicate you?
The “herd” will be quick to argue: “yes.” “You’ll never do
it alone” they’ll cry… “your system’s not duplicatable.”
But is “the herd” right? NO — they’re not!
While it’s true you can’t “do it alone,” it’s also true you
won’t have to.
Picture this: using your SEO system you attract and sponsor 27
sharp, professional realtors over the next 90 days.
Will you/they fail because they can’t “duplicate you” and
prospect with your SEO system?
Listen, just because they came in through the net doesn’t
mean they have to build the exact same way.
What if instead you work with them on how to mine their
rolodex/iphone/blackberry etc. and getting their business in
front of other professionals with whom they already have a
business relationship, and then continue to network through those
people to uncover other professionals who might be good
candidates for their business? Help them do that, and they may
soon be out-recruiting you!
I’ve recruited many people over the years who because of their
experience, background and strengths end up building very
differently than I do.
No one system will ever be a perfect match for everyone -
systems are tools, and if your goal is to build a substantial
long-term business, don’t be afraid to have several.
The secret is to remain flexible, work with people as individuals,
and get them plugged into the right system that capitalizes on their
individual strengths.
And by the way, if you adopt a flexible style you’ll also attract
and recruit more people into your business, a tactic I
discuss in: http://tinyurl.com/sponsoringsurefire
Over the years I’ve watched people build remarkable success on
my teams using a variety of different building styles and systems including
meetings (yes meetings), ppc, funded proposals, seo, etc. etc. etc.
One more thing.
When I started out in networking a decade ago, I attempted to
duplicate the style of some of the most successful networkers
of the time, top earners / recruiters who were enjoying
immense success in our industry.
You know what? It worked. I didn’t stop being me… I just
grew a little.
I became more outgoing, more confident and began attracting
leaders, serious players and builders. My business took off.
I continued to develop that style and ultimately made it unique
to me.
So to some degree, people ARE duplicatable. Over the years, I’ve
had a number of people duplicate my style and create success too.
Bottom line: don’t buy into cliches. And don’t be too quick to follow
the herd. Sometimes, it pays to do your own thinking. It sure has
for me!
Article written by Mark Wieser


There are many, many, benefits to starting a home business. Statistics say every 8-11 seconds someone starts a business-opportunity. … it seems like everybody wants to partake in the many benefits working from home has to offer.
I'm a full time professional Network Marketer, wife and mother of four wonderful children. My passion is to inspire men and women to build a home business that revolves around their values and definition of success. I believe Network Marketing is a business of relationships and personal development. I will share with you my journey and how failure in this industry is a gift for those who refuse to give up.
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